HALLMARK

CLIENT:

Hallmark Channel

PROJECT:

Rebranding Hallmark

DESCRIPTION:

Hallmark Channel is a destination, a place where viewers come to feel good what's most important in life.
Family-Friends-Community-Home.
This concept is about connecting to the audience with a deep sense of family values and quality.
We use extremely stunning black and white footage(possible with a slight sepia tint) and add sparingly yellow graphics.
Footage is minimal not overloaded with space and time to reflect.

STYLEFRAMES

Hallmark